can be found on Google Maps in the Netherlands today?
Our oceans are in trouble. We need to raise our game to reduce plastic pollution. Therefore we asked Tabula Rasa, a consultancy agency specialised in behavioural change, for help. Their research shows that people want to refill their reusable bottle but don't know where to find a water tap. So we decided to map all water taps in the Netherlands and add them to the most-used navigation platform: Google Maps.
We work together with Localyse.eu, a Google Premier Partner specialised in Location-Based Services, to maximise visibility on the platform. So that finding a water tap will become as easy as it gets. Every time you tap, you’re preventing the use of a single-use plastic bottle. Helping to reduce plastic waste has never been easier. So grab your bottle and start tapping!
For now, the service is only available in the Netherlands, but we’re working hard to roll it out across the whole of Europe.
This service made possible thanks to these organisations. Making water more accessible to all.
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